零食店店(dian)(dian)(dian)址選擇好了,就能(neng)有(you)效地規(gui)避風險,帶(dai)動零(ling)(ling)食店(dian)(dian)(dian)發展。那么零(ling)(ling)食店(dian)(dian)(dian)開店(dian)(dian)(dian)如何(he)選址?零(ling)(ling)食店(dian)(dian)(dian)選址考(kao)察(cha)客源、零(ling)(ling)食店(dian)(dian)(dian)選址注意競爭(zheng)對手、零(ling)(ling)食店(dian)(dian)(dian)選址注意租金費用可以幫助(zhu)加盟商找(zhao)到合適的店(dian)(dian)(dian)址。接(jie)下來(lai)請跟Maigoo小(xiao)編(bian)一(yi)起詳(xiang)細了解零(ling)(ling)食店(dian)(dian)(dian)開店(dian)(dian)(dian)的選址方法,看(kan)看(kan)零(ling)(ling)食店(dian)(dian)(dian)適合開在什么地方。
Maigoo小編建議加盟商在(zai)進(jin)行零(ling)食(shi)店(dian)選(xuan)址時(shi),需要注意考察周邊客(ke)源,零(ling)食(shi)店(dian)的(de)收益(yi)主要是依靠消(xiao)費(fei)者(zhe)進(jin)店(dian)選(xuan)購來獲得利潤(run),如果沒有(you)客(ke)源,那么零(ling)食(shi)店(dian)的(de)經營就(jiu)會(hui)面(mian)臨(lin)困境。因此加盟商可(ke)以(yi)進(jin)行客(ke)源調查,在(zai)早上、中午(wu)、晚上三個時(shi)段對意向(xiang)店(dian)址進(jin)行客(ke)源統(tong)計(ji)。客(ke)源越多,加盟商開零(ling)食(shi)店(dian)就(jiu)越有(you)收益(yi)。
零(ling)食(shi)店(dian)(dian)在(zai)選(xuan)址(zhi)時,需(xu)要(yao)注意(yi)考(kao)察周(zhou)邊是否已經有零(ling)食(shi)店(dian)(dian),如(ru)果沒(mei)有,加盟商(shang)(shang)就可(ke)以在(zai)那里(li)開(kai)店(dian)(dian);如(ru)果已經有類似的(de)零(ling)食(shi)店(dian)(dian),那么加盟商(shang)(shang)就需(xu)要(yao)了解(jie)零(ling)食(shi)店(dian)(dian)競爭(zheng)對(dui)(dui)手的(de)產品(pin)價格、店(dian)(dian)面規(gui)模、服務(wu)質量以及輻射范圍等(deng)等(deng)。Maigoo小編認為對(dui)(dui)競爭(zheng)對(dui)(dui)手做出詳細的(de)評(ping)估,可(ke)以幫助加盟商(shang)(shang)了解(jie)當地零(ling)食(shi)店(dian)(dian)市場競爭(zheng)情況,針對(dui)(dui)性(xing)的(de)選(xuan)擇店(dian)(dian)址(zhi)。
租(zu)金(jin)是零(ling)食(shi)店成本(ben)支(zhi)出(chu)(chu)的(de)一個大頭,因此(ci)要想選擇(ze)(ze)一個好的(de)零(ling)食(shi)店店址(zhi),Maigoo小編建議(yi)加盟(meng)商可以(yi)從租(zu)金(jin)費(fei)用入手(shou)考(kao)察(cha)。可以(yi)到當(dang)地店鋪出(chu)(chu)租(zu)交流APP進行(xing)店鋪租(zu)金(jin)考(kao)察(cha),了解相同規模、類似地段(duan)的(de)零(ling)食(shi)店資金(jin)是多少,這樣就能(neng)選擇(ze)(ze)出(chu)(chu)租(zu)金(jin)費(fei)用合(he)適的(de)零(ling)食(shi)店店址(zhi)。
零(ling)食(shi)不僅僅是有消費能(neng)力的(de)群(qun)體(ti)喜(xi)歡(huan)(huan)吃,學(xue)(xue)生們也很喜(xi)歡(huan)(huan)吃零(ling)食(shi)。因此Maigoo小編建議(yi)加盟(meng)商可以將零(ling)食(shi)店(dian)開(kai)在學(xue)(xue)校附(fu)(fu)近,吸引(yin)喜(xi)歡(huan)(huan)吃零(ling)食(shi)的(de)學(xue)(xue)生。在學(xue)(xue)校附(fu)(fu)近開(kai)零(ling)食(shi)店(dian),還能(neng)與其他文具店(dian),快餐店(dian)形(xing)成購物(wu)廣場,擴大零(ling)食(shi)店(dian)自身知(zhi)名度。
一般(ban)來說,白領都是(shi)零食的消費主力軍,將(jiang)零食店開(kai)在(zai)(zai)辦(ban)公(gong)(gong)樓(lou)附近,在(zai)(zai)上班中途或是(shi)午休時間,白領們都會(hui)三三兩(liang)(liang)兩(liang)(liang)結伴下來到(dao)加盟商(shang)的零食店進行挑選。但Maigoo小編(bian)認為由(you)于辦(ban)公(gong)(gong)樓(lou)一般(ban)都在(zai)(zai)寫字(zi)樓(lou)里,如果要將(jiang)零食店開(kai)在(zai)(zai)辦(ban)公(gong)(gong)樓(lou)下,那么就需要考慮租金成本。
Maigoo小(xiao)編認為零(ling)食(shi)店可以開(kai)在(zai)工業園(yuan)區里(li)(li)面,如果能將(jiang)零(ling)食(shi)店開(kai)在(zai)共工業園(yuan)區里(li)(li)面,那么園(yuan)區里(li)(li)面的員(yuan)工都會選擇到加盟商的零(ling)食(shi)店進行購買消費(fei),并且因為工業園(yuan)區遠離市中心、交通不便(bian),許多(duo)店鋪都沒有,因此在(zai)工業園(yuan)區開(kai)零(ling)食(shi)店競爭(zheng)力也(ye)會小(xiao)很(hen)多(duo)。