在甜品店各品(pin)牌(pai)不斷加大創新(xin)研發(fa)投(tou)入的(de)推動下,甜(tian)(tian)品(pin)店(dian)(dian)(dian)所(suo)售賣的(de)甜(tian)(tian)品(pin)種類得以不斷豐(feng)富和發(fa)展(zhan),同時隨著人們對(dui)于甜(tian)(tian)品(pin)的(de)消費(fei)熱(re)情持續高漲(zhang),甜(tian)(tian)品(pin)店(dian)(dian)(dian)在餐飲行(xing)列(lie)中(zhong)的(de)份(fen)額不斷提升,甜(tian)(tian)品(pin)店(dian)(dian)(dian)行(xing)業日益壯大,那么甜(tian)(tian)品(pin)店(dian)(dian)(dian)行(xing)業的(de)市場規模有(you)多大呢(ni)?Maigoo小編在文中(zhong)整理了甜(tian)(tian)品(pin)店(dian)(dian)(dian)行(xing)業近年來的(de)市場規模情況(kuang),告訴您甜(tian)(tian)品(pin)店(dian)(dian)(dian)行(xing)業發(fa)展(zhan)如何,希望(wang)對(dui)您有(you)所(suo)幫助。
甜(tian)品,也稱為甜(tian)點,其概念十分廣泛,所涵蓋的種類繁多,大致可以分為甜(tian)味點心和廣式糖水,例如(ru)紅豆(dou)沙、綠豆(dou)沙、芝麻糊(hu)、雙皮奶、班戟、蘋果(guo)派等(deng)等(deng)都屬于(yu)甜(tian)品行列。
近年來(lai),隨著(zhu)人(ren)們物質生活水平的(de)(de)(de)(de)不(bu)斷提高,甜(tian)(tian)(tian)(tian)品以其口味豐富、種類繁多的(de)(de)(de)(de)優勢逐漸獲得人(ren)們的(de)(de)(de)(de)喜愛(ai),人(ren)們對于(yu)甜(tian)(tian)(tian)(tian)品這類休閑食品的(de)(de)(de)(de)消(xiao)費支出持續(xu)增(zeng)加。在(zai)(zai)市(shi)場需(xu)(xu)求的(de)(de)(de)(de)推(tui)動(dong)下(xia),專門(men)售賣甜(tian)(tian)(tian)(tian)品的(de)(de)(de)(de)甜(tian)(tian)(tian)(tian)品店(dian)(dian)得以快速發(fa)展(zhan),其市(shi)場滲(shen)透率(lv)和覆蓋率(lv)也在(zai)(zai)不(bu)斷提高,甜(tian)(tian)(tian)(tian)品店(dian)(dian)行(xing)(xing)(xing)(xing)業(ye)日益(yi)壯大,行(xing)(xing)(xing)(xing)業(ye)發(fa)展(zhan)前景十(shi)分可觀。Maigoo小編認(ren)為,隨著(zhu)甜(tian)(tian)(tian)(tian)品店(dian)(dian)行(xing)(xing)(xing)(xing)業(ye)發(fa)展(zhan)勢頭(tou)持續(xu)強勁,濫用添(tian)加劑、使(shi)用劣質原材料、產品制作過程不(bu)規范等問(wen)題(ti)日益(yi)突(tu)出,十(shi)分不(bu)利于(yu)保障消(xiao)費者權益(yi),行(xing)(xing)(xing)(xing)業(ye)發(fa)展(zhan)水平亟(ji)需(xu)(xu)進一步提高。總(zong)的(de)(de)(de)(de)來(lai)說,甜(tian)(tian)(tian)(tian)品店(dian)(dian)行(xing)(xing)(xing)(xing)業(ye)還有很大的(de)(de)(de)(de)發(fa)展(zhan)上升空間(jian),因此越(yue)來(lai)越(yue)多人(ren)看好甜(tian)(tian)(tian)(tian)品店(dian)(dian)市(shi)場,展(zhan)示出強烈的(de)(de)(de)(de)加盟意(yi)愿。
解析:根據(ju)相關數據(ju)顯(xian)示,2013-2018年(nian),我國甜(tian)(tian)品店(dian)行業的(de)(de)(de)(de)(de)市(shi)場(chang)(chang)規模(mo)呈現(xian)逐年(nian)增(zeng)長(chang)(chang)(chang)的(de)(de)(de)(de)(de)趨勢(shi),從2013年(nian)的(de)(de)(de)(de)(de)825億元(yuan)(yuan)增(zeng)長(chang)(chang)(chang)至2018年(nian)的(de)(de)(de)(de)(de)2556億元(yuan)(yuan),漲幅十分明顯(xian),其中(zhong)2018年(nian)的(de)(de)(de)(de)(de)市(shi)場(chang)(chang)規模(mo)同(tong)比2017年(nian)的(de)(de)(de)(de)(de)2167億元(yuan)(yuan)增(zeng)長(chang)(chang)(chang)了(le)(le)17.95%。甜(tian)(tian)品作為一種歷史悠(you)久(jiu)的(de)(de)(de)(de)(de)休閑食品,經(jing)過(guo)數年(nian)的(de)(de)(de)(de)(de)發展,甜(tian)(tian)品在(zai)我國已(yi)經(jing)形成了(le)(le)較(jiao)為成熟的(de)(de)(de)(de)(de)市(shi)場(chang)(chang)認知和較(jiao)為可觀的(de)(de)(de)(de)(de)消(xiao)(xiao)費群體。對于甜(tian)(tian)品店(dian)行業來(lai)說,我國居民消(xiao)(xiao)費能力的(de)(de)(de)(de)(de)不(bu)斷增(zeng)強強有力地推動了(le)(le)甜(tian)(tian)品店(dian)行業市(shi)場(chang)(chang)規模(mo)的(de)(de)(de)(de)(de)不(bu)斷增(zeng)長(chang)(chang)(chang),甜(tian)(tian)品店(dian)行業所展現(xian)出來(lai)的(de)(de)(de)(de)(de)發展潛(qian)力十分可觀。