本屆農(nong)交會(hui)以“禮贊(zan)七十(shi)華誕，做強農(nong)業品(pin)牌，助力鄉村振興”為(wei)主題，為(wei)期4天(tian)，展覽展示面(mian)積約13萬(wan)平方米，設立綜合成就(jiu)展區(qu)、扶(fu)貧展區(qu)、特大(da)型企業館等18個專業展區(qu)。現場(chang)舉辦(ban)全國(guo)農(nong)業品(pin)牌專場(chang)推介(jie)活動(dong)(dong)、中國(guo)農(nong)業品(pin)牌建設高峰論(lun)(lun)壇(tan)、數字農(nong)業農(nong)村發(fa)展論(lun)(lun)壇(tan)等10場(chang)重大(da)活動(dong)(dong)。展出規(gui)模之(zhi)大(da)、參展方數量之(zhi)多(duo)，刷新了農(nong)交會(hui)的紀(ji)錄(lu)。

與往屆(jie)相(xiang)比(bi)，本屆(jie)農(nong)(nong)(nong)交會(hui)著力創新，首次(ci)以編(bian)年史形式設立(li)農(nong)(nong)(nong)業(ye)農(nong)(nong)(nong)村(cun)(cun)綜(zong)合成(cheng)就展(zhan)(zhan)(zhan)(zhan)區，展(zhan)(zhan)(zhan)(zhan)示新中(zhong)(zhong)(zhong)國(guo)成(cheng)立(li)70年來(lai)農(nong)(nong)(nong)業(ye)農(nong)(nong)(nong)村(cun)(cun)重要發(fa)展(zhan)(zhan)(zhan)(zhan)成(cheng)就，分享“三農(nong)(nong)(nong)”發(fa)展(zhan)(zhan)(zhan)(zhan)的中(zhong)(zhong)(zhong)國(guo)智(zhi)慧(hui)、中(zhong)(zhong)(zhong)國(guo)方案(an)和中(zhong)(zhong)(zhong)國(guo)經驗。且(qie)市場化(hua)取得實質性進展(zhan)(zhan)(zhan)(zhan)，首次(ci)打破省(sheng)級農(nong)(nong)(nong)業(ye)農(nong)(nong)(nong)村(cun)(cun)部門招(zhao)(zhao)展(zhan)(zhan)(zhan)(zhan)組展(zhan)(zhan)(zhan)(zhan)的模式，面向(xiang)市場專(zhuan)業(ye)化(hua)招(zhao)(zhao)展(zhan)(zhan)(zhan)(zhan)招(zhao)(zhao)商，進一(yi)步(bu)厘清政(zheng)府和市場職能，激發(fa)展(zhan)(zhan)(zhan)(zhan)會(hui)發(fa)展(zhan)(zhan)(zhan)(zhan)內生(sheng)動力。

本屆農(nong)交會首次由(you)政府支持指(zhi)導(dao)行(xing)業(ye)(ye)協會和科研院所發布中國農(nong)業(ye)(ye)品牌目(mu)錄、公(gong)益性價值評估和影響力指(zhi)數(shu)。將中國農(nong)業(ye)(ye)品牌建設(she)高(gao)峰論壇設(she)定(ding)為主論壇，34個縣(xian)市長(chang)在全國農(nong)業(ye)(ye)品牌專場推介(jie)活動中登(deng)臺推介(jie)。

此外，貿易(yi)合作規(gui)模空(kong)前，首次(ci)大規(gui)模集聚(ju)行業(ye)龍頭企(qi)業(ye)，中國500強企(qi)業(ye)中有(you)104家涉農企(qi)業(ye)參展(zhan)。農交會以線上(shang)線下聯動邀(yao)約采購商，開展(zhan)前，大型重點采購企(qi)業(ye)意(yi)向采購金額已(yi)突破100億元。