受到全民閱讀戰略的帶動,書籍市場需求不斷增加,書店市場仍有著(zhu)較(jiao)大的(de)潛力(li),投資界紛紛掀(xian)起了開書店(dian)的(de)熱潮。那(nei)么書店(dian)加(jia)盟(meng)(meng)需(xu)要(yao)什么條(tiao)(tiao)件(jian)呢?如(ru)何(he)加(jia)盟(meng)(meng)書店(dian)行(xing)業(ye)呢?加(jia)盟(meng)(meng)商在加(jia)盟(meng)(meng)書店(dian)前需(xu)要(yao)確定書店(dian)經營(ying)(ying)類型、辦理出版物(wu)經營(ying)(ying)許可證、選(xuan)擇合適的(de)書店(dian)連鎖品牌。接下來就和Maigoo小編一起了解如(ru)何(he)加(jia)盟(meng)(meng)書店(dian)行(xing)業(ye)和加(jia)盟(meng)(meng)書店(dian)需(xu)要(yao)的(de)條(tiao)(tiao)件(jian)吧。
隨著書(shu)店(dian)(dian)行(xing)業的細化(hua),書(shu)店(dian)(dian)類(lei)型(xing)越(yue)多(duo)越(yue)多(duo),有兒童書(shu)店(dian)(dian),綜合(he)性(xing)書(shu)店(dian)(dian)、專業性(xing)書(shu)店(dian)(dian)以及多(duo)元化(hua)書(shu)店(dian)(dian)等(deng)等(deng)。Maigoo小編認為(wei)要(yao)想(xiang)加(jia)盟好(hao)書(shu)店(dian)(dian)行(xing)業,加(jia)盟商需要(yao)在前(qian)期根(gen)據自身資金實(shi)力(li)、經營能力(li)等(deng)等(deng)綜合(he)情況確(que)定好(hao)書(shu)店(dian)(dian)的類(lei)型(xing),看看自己(ji)適合(he)開哪一種類(lei)型(xing)的書(shu)店(dian)(dian)。確(que)定好(hao)書(shu)店(dian)(dian)類(lei)型(xing)之后,加(jia)盟商才(cai)能根(gen)據書(shu)店(dian)(dian)類(lei)型(xing)和經營模式制定出合(he)適的、有針對(dui)性(xing)的營銷策劃(hua),吸引目(mu)標(biao)消(xiao)費者。
Maigoo小編認為加(jia)(jia)盟書(shu)(shu)店(dian)行(xing)(xing)業,加(jia)(jia)盟商(shang)需要辦理(li)出版(ban)(ban)物(wu)(wu)經(jing)營(ying)許(xu)(xu)可(ke)證(zheng),如(ru)果沒有辦理(li)出版(ban)(ban)物(wu)(wu)經(jing)營(ying)許(xu)(xu)可(ke)證(zheng),那么加(jia)(jia)盟商(shang)的(de)書(shu)(shu)店(dian)就會(hui)受(shou)到(dao)嚴厲的(de)處罰。所(suo)以要想加(jia)(jia)盟書(shu)(shu)店(dian)行(xing)(xing)業,加(jia)(jia)盟商(shang)需要準備好相關材料到(dao)當地政(zheng)務中心相關部(bu)門提(ti)交申請表格,通過審核后(hou)就可(ke)以獲得出版(ban)(ban)物(wu)(wu)經(jing)營(ying)許(xu)(xu)可(ke)證(zheng)。出版(ban)(ban)物(wu)(wu)經(jing)營(ying)許(xu)(xu)可(ke)證(zheng)辦理(li)好了,加(jia)(jia)盟書(shu)(shu)店(dian)行(xing)(xing)業才(cai)會(hui)順利。
Maigoo小編認為(wei)選擇合適的(de)(de)書(shu)(shu)(shu)店(dian)(dian)(dian)(dian)連(lian)(lian)鎖(suo)品(pin)(pin)牌(pai)可以幫助加(jia)(jia)盟(meng)(meng)商加(jia)(jia)盟(meng)(meng)好(hao)書(shu)(shu)(shu)店(dian)(dian)(dian)(dian)行業。實(shi)力雄厚的(de)(de)書(shu)(shu)(shu)店(dian)(dian)(dian)(dian)加(jia)(jia)盟(meng)(meng)品(pin)(pin)牌(pai)可以讓加(jia)(jia)盟(meng)(meng)商開書(shu)(shu)(shu)店(dian)(dian)(dian)(dian)事(shi)倍功半,快速實(shi)現成本回收。同時(shi),在(zai)(zai)面(mian)對經營風險時(shi),書(shu)(shu)(shu)店(dian)(dian)(dian)(dian)連(lian)(lian)鎖(suo)品(pin)(pin)牌(pai)也能提供給加(jia)(jia)盟(meng)(meng)商必要的(de)(de)風險規(gui)避(bi)指導。因此在(zai)(zai)選擇書(shu)(shu)(shu)店(dian)(dian)(dian)(dian)連(lian)(lian)鎖(suo)品(pin)(pin)牌(pai)時(shi),需要加(jia)(jia)盟(meng)(meng)商考察(cha)品(pin)(pin)牌(pai)旗下(xia)的(de)(de)書(shu)(shu)(shu)店(dian)(dian)(dian)(dian)門店(dian)(dian)(dian)(dian)數量,了解品(pin)(pin)牌(pai)旗下(xia)書(shu)(shu)(shu)店(dian)(dian)(dian)(dian)的(de)(de)經營模式(shi),是否(fou)有獨特(te)的(de)(de)競爭(zheng)優勢(shi),品(pin)(pin)牌(pai)實(shi)力如何。合適的(de)(de)書(shu)(shu)(shu)店(dian)(dian)(dian)(dian)連(lian)(lian)鎖(suo)品(pin)(pin)牌(pai),能提高(gao)加(jia)(jia)盟(meng)(meng)商的(de)(de)書(shu)(shu)(shu)店(dian)(dian)(dian)(dian)市場競爭(zheng)力。
1、深入了解并認(ren)同書店公司的商業理(li)念、芒果视频(pin)下载和經營管理(li)模式。
2、具有與目標城市(shi)相(xiang)匹配的(de)資金實力,并可承擔一定的(de)經營風險。
3、具有法(fa)人資格或(huo)合法(fa)經營資格。
4、有良好的當地社會關系(xi)和(he)經營資源(yuan)(客戶、團隊(dui)等)。
5、具(ju)有較強的(de)營銷管理(li)及市場運作(zuo)能(neng)力。
6、具有較(jiao)強的品(pin)牌(pai)意識(shi)和坦(tan)城健(jian)康的合作心態。