連(lian)(lian)(lian)鎖(suo)(suo)(suo)酒(jiu)店(dian)(dian)是指(zhi)以(yi)連(lian)(lian)(lian)鎖(suo)(suo)(suo)經(jing)(jing)營模(mo)式運營的(de)酒(jiu)店(dian)(dian)，連(lian)(lian)(lian)鎖(suo)(suo)(suo)酒(jiu)店(dian)(dian)一般都具有全國統(tong)一的(de)品牌(pai)形象識別系(xi)統(tong)、全國統(tong)一的(de)會(hui)員體(ti)(ti)系(xi)和營銷體(ti)(ti)系(xi)。是酒(jiu)店(dian)(dian)業發(fa)展(zhan)的(de)主要(yao)態(tai)勢，從(cong)星級酒(jiu)店(dian)(dian)到(dao)經(jing)(jing)濟型酒(jiu)店(dian)(dian)再到(dao)青年旅社、主題(ti)酒(jiu)店(dian)(dian)、精品酒(jiu)店(dian)(dian)，連(lian)(lian)(lian)鎖(suo)(suo)(suo)酒(jiu)店(dian)(dian)的(de)發(fa)展(zhan)模(mo)式和認知度已(yi)經(jing)(jing)深入(ru)人心。連(lian)(lian)(lian)鎖(suo)(suo)(suo)酒(jiu)店(dian)(dian)與單(dan)(dan)體(ti)(ti)酒(jiu)店(dian)(dian)相比，無論在裝修、服務還是信(xin)譽上(shang)都有較大的(de)競爭優勢，處處擠(ji)壓著單(dan)(dan)體(ti)(ti)酒(jiu)店(dian)(dian)的(de)生(sheng)存和發(fa)展(zhan)空間(jian)。預訂方便快捷、價(jia)格透明、不需要(yao)前臺(tai)議價(jia)、干凈衛(wei)生(sheng)、服務和安(an)全有保障，性(xing)價(jia)比較高，所以(yi)連(lian)(lian)(lian)鎖(suo)(suo)(suo)酒(jiu)店(dian)(dian)是出差(cha)、旅游住宿(su)的(de)好選擇。