由山西省供銷社控股、中國農業生產資料集團公司參股設立的企業,山西省內較大的農資流通國企,山西省供銷社為農服務主力軍
山西農(nong)資集(ji)團(tuan)有限(xian)公司(si)是(shi)在原山西省(sheng)農(nong)業生(sheng)產(chan)資料(liao)公司(si)基礎上(shang)于2010年(nian)1月改(gai)制(zhi)組建(jian)的(de),是(shi)由山西省(sheng)供銷(xiao)(xiao)社控股、中國農(nong)業生(sheng)產(chan)資料(liao)集(ji)團(tuan)公司(si)參股設立(li)的(de)企(qi)業。集(ji)團(tuan)設有11個(ge)管理部室,在全省(sheng)分(fen)設50余個(ge)分(fen)子公司(si),覆蓋省(sheng)內主要(yao)市縣鄉(xiang)鎮村(cun)的(de)終(zhong)端網點(dian)1000余個(ge),各類(lei)農(nong)資在崗員工500余人;省(sheng)內自(zi)有化(hua)肥儲(chu)備(bei)倉庫(ku)56個(ge),倉儲(chu)面積(ji)20余萬(wan)(wan)平方米,儲(chu)備(bei)能力20萬(wan)(wan)噸,每年(nian)承(cheng)擔國家化(hua)肥淡(dan)季儲(chu)備(bei)5萬(wan)(wan)噸,省(sheng)級化(hua)肥救災儲(chu)備(bei)6萬(wan)(wan)噸、淡(dan)季儲(chu)備(bei)9萬(wan)(wan)噸;年(nian)農(nong)資銷(xiao)(xiao)售收入超過60億(yi)元。
山(shan)西(xi)(xi)(xi)農(nong)(nong)(nong)(nong)資(zi)作(zuo)為全(quan)省(sheng)農(nong)(nong)(nong)(nong)資(zi)流(liu)通主渠(qu)道(dao)和為農(nong)(nong)(nong)(nong)服(fu)務的主力軍,一(yi)(yi)直秉(bing)持山(shan)西(xi)(xi)(xi)農(nong)(nong)(nong)(nong)資(zi)為“三(san)農(nong)(nong)(nong)(nong)”、山(shan)西(xi)(xi)(xi)農(nong)(nong)(nong)(nong)資(zi)無假貨、山(shan)西(xi)(xi)(xi)農(nong)(nong)(nong)(nong)資(zi)惠農(nong)(nong)(nong)(nong)家、山(shan)西(xi)(xi)(xi)農(nong)(nong)(nong)(nong)資(zi)送(song)豐收(shou)的企業(ye)核心價值(zhi)觀,從成(cheng)立以來(lai)一(yi)(yi)直堅守在(zai)服(fu)務全(quan)省(sheng)“三(san)農(nong)(nong)(nong)(nong)”事業(ye)的第一(yi)(yi)線上(shang),為保障(zhang)全(quan)省(sheng)農(nong)(nong)(nong)(nong)資(zi)供應和市(shi)場穩定(ding)起到重要作(zuo)用。
山西農(nong)(nong)資集團致力于為全(quan)省廣大(da)農(nong)(nong)民(min)提(ti)(ti)供安全(quan)、優(you)質的農(nong)(nong)資產(chan)品(pin),提(ti)(ti)供全(quan)程、配套的農(nong)(nong)業(ye)社會化服務(wu)(wu),推動農(nong)(nong)資經營向農(nong)(nong)業(ye)綜(zong)合(he)服務(wu)(wu)轉型(xing),加強農(nong)(nong)業(ye)生產(chan)服務(wu)(wu)體(ti)系(xi)建(jian)設,做優(you)為農(nong)(nong)服務(wu)(wu)綜(zong)合(he)平臺。
利用全(quan)省100個(ge)惠農(nong)(nong)(nong)中(zhong)心,500個(ge)惠農(nong)(nong)(nong)服務(wu)(wu)站,1000余個(ge)銷售(shou)服務(wu)(wu)網點,增強輻射帶動能力,發(fa)揮(hui)(hui)經營網絡資源,開通(tong)視頻調度(du)系統,提(ti)升農(nong)(nong)(nong)資供應(ying)調度(du)指(zhi)揮(hui)(hui)能力,布局(ju)全(quan)省農(nong)(nong)(nong)資流(liu)通(tong)一(yi)(yi)張網。一(yi)(yi)是創新(xin)營銷模式,將傳統農(nong)(nong)(nong)資供應(ying)的(de)“一(yi)(yi)買(mai)一(yi)(yi)賣”模式逐步轉變(bian)成(cheng)“產(chan)(chan)品(pin)+服務(wu)(wu)”“體(ti)驗+購買(mai)”的(de)供應(ying)模式,引領全(quan)省農(nong)(nong)(nong)資供應(ying)模式的(de)轉型(xing)。二是深耕渠(qu)道建(jian)(jian)設,聚焦新(xin)型(xing)農(nong)(nong)(nong)業經營主體(ti),逐鄉(xiang)逐村逐戶主動營銷,變(bian)坐商為行(xing)商,擴大直供直銷比例(li)。三是加(jia)強品(pin)牌(pai)建(jian)(jian)設,持續加(jia)強自有品(pin)牌(pai)推廣,統一(yi)(yi)工(gong)作(zuo)服、統一(yi)(yi)配送車(che)輛、統一(yi)(yi)標牌(pai)標識,各類產(chan)(chan)品(pin)包裝融入“中(zhong)國供銷”“山西農(nong)(nong)(nong)資”元素(su),利用各種媒體(ti)平(ping)臺多(duo)渠(qu)道全(quan)方位推介(jie)山西農(nong)(nong)(nong)資品(pin)牌(pai),充分發(fa)揮(hui)(hui)全(quan)省農(nong)(nong)(nong)資流(liu)通(tong)主渠(qu)道和國家隊作(zuo)用。目前印有自主品(pin)牌(pai)元素(su)產(chan)(chan)品(pin)占(zhan)集團整(zheng)體(ti)銷售(shou)的(de)35%,產(chan)(chan)品(pin)直銷比例(li)達25%以上(shang)。