電(dian)視(shi)(shi)(shi)收(shou)視(shi)(shi)(shi)率(lv)(lv)是指某(mou)(mou)一(yi)時段內平(ping)均每分鐘收(shou)看某(mou)(mou)電(dian)視(shi)(shi)(shi)頻道（或某(mou)(mou)電(dian)視(shi)(shi)(shi)節目(mu)）的(de)人數占電(dian)視(shi)(shi)(shi)觀眾總人數的(de)百分比(bi)。作為“注意力經濟”時代的(de)重(zhong)要量(liang)化指標，它是深(shen)入分析電(dian)視(shi)(shi)(shi)收(shou)視(shi)(shi)(shi)市場的(de)科(ke)學基礎。2018收(shou)視(shi)(shi)(shi)率(lv)(lv)最(zui)高的(de)電(dian)視(shi)(shi)(shi)劇是哪部？收(shou)視(shi)(shi)(shi)率(lv)(lv)最(zui)高的(de)綜藝(yi)節目(mu)是哪個節目(mu)？下面就一(yi)起來看看尼爾森(sen)網聯發布的(de)2018全(quan)年電(dian)視(shi)(shi)(shi)臺收(shou)視(shi)(shi)(shi)率(lv)(lv)、電(dian)視(shi)(shi)(shi)劇收(shou)視(shi)(shi)(shi)率(lv)(lv)、綜藝(yi)節目(mu)收(shou)視(shi)(shi)(shi)率(lv)(lv)以及(ji)晚會節目(mu)收(shou)視(shi)(shi)(shi)率(lv)(lv)。