電子商務專業課程
計算(suan)機網(wang)絡(luo)原理(li)、電(dian)(dian)(dian)(dian)(dian)子(zi)商(shang)(shang)(shang)(shang)務(wu)概論、網(wang)絡(luo)營銷(xiao)實(shi)(shi)務(wu)、電(dian)(dian)(dian)(dian)(dian)子(zi)商(shang)(shang)(shang)(shang)務(wu)網(wang)站推(tui)廣、電(dian)(dian)(dian)(dian)(dian)子(zi)商(shang)(shang)(shang)(shang)務(wu)客戶服務(wu)、電(dian)(dian)(dian)(dian)(dian)子(zi)商(shang)(shang)(shang)(shang)務(wu)網(wang)站建(jian)設(she)與(yu)(yu)維(wei)護、國際貿易(yi)概論、電(dian)(dian)(dian)(dian)(dian)子(zi)商(shang)(shang)(shang)(shang)務(wu)信函寫(xie)作、電(dian)(dian)(dian)(dian)(dian)子(zi)商(shang)(shang)(shang)(shang)務(wu)營銷(xiao)寫(xie)作實(shi)(shi)務(wu)、營銷(xiao)策(ce)劃、網(wang)頁(ye)配(pei)色、網(wang)頁(ye)設(she)計、數據(ju)結構(gou)、Photoshop、Adobe Dreamweaver、html、Java語言、Web標準與(yu)(yu)網(wang)站重構(gou)、FlashAction Script動畫設(she)計、UI設(she)計、電(dian)(dian)(dian)(dian)(dian)子(zi)商(shang)(shang)(shang)(shang)務(wu)網(wang)站建(jian)設(she)、電(dian)(dian)(dian)(dian)(dian)子(zi)商(shang)(shang)(shang)(shang)務(wu)管理(li)實(shi)(shi)務(wu)、ERP與(yu)(yu)客戶關系管理(li)、電(dian)(dian)(dian)(dian)(dian)子(zi)商(shang)(shang)(shang)(shang)務(wu)物流管理(li)、消費心(xin)理(li)學、電(dian)(dian)(dian)(dian)(dian)子(zi)商(shang)(shang)(shang)(shang)務(wu)實(shi)(shi)驗、電(dian)(dian)(dian)(dian)(dian)子(zi)商(shang)(shang)(shang)(shang)務(wu)專業英(ying)語、網(wang)絡(luo)數據(ju)庫、移動商(shang)(shang)(shang)(shang)務(wu)、企業信息化(hua)、電(dian)(dian)(dian)(dian)(dian)子(zi)商(shang)(shang)(shang)(shang)務(wu)系統(tong)設(she)計、廣告策(ce)劃、電(dian)(dian)(dian)(dian)(dian)子(zi)商(shang)(shang)(shang)(shang)務(wu)與(yu)(yu)物流等。
電子商務專業就業方向
畢業生主要(yao)可從事的職業有(you):電商(shang)平(ping)臺網(wang)(wang)(wang)站(zhan)前端設計、網(wang)(wang)(wang)站(zhan)后臺建設和維(wei)護、電商(shang)網(wang)(wang)(wang)站(zhan)運營(ying)(網(wang)(wang)(wang)絡編輯(ji)、網(wang)(wang)(wang)絡客戶服務(wu)(wu)、網(wang)(wang)(wang)站(zhan)策劃、網(wang)(wang)(wang)站(zhan)數(shu)據監控和數(shu)據挖掘、網(wang)(wang)(wang)站(zhan)CRM)、網(wang)(wang)(wang)絡營(ying)銷(SEO、SEM、網(wang)(wang)(wang)絡廣(guang)告投(tou)放(fang)、網(wang)(wang)(wang)絡整合營(ying)銷、企業營(ying)銷策劃)、電子商(shang)務(wu)(wu)運營(ying)等。
電子商務專業就業前景
2011年以來,隨著全球電子商務高(gao)速增長,中(zhong)(zhong)國電(dian)子(zi)(zi)(zi)(zi)商(shang)務也急劇(ju)發(fa)展,使得電(dian)子(zi)(zi)(zi)(zi)商(shang)務人(ren)(ren)才(cai)(cai)嚴重(zhong)短(duan)缺(que)。由于互聯網(wang)用(yong)戶正(zheng)以(yi)(yi)每年100%的(de)速度(du)遞增,該行業(ye)的(de)人(ren)(ren)才(cai)(cai)缺(que)口相(xiang)當驚人(ren)(ren),預計中(zhong)(zhong)國在未來10年大約(yue)需要200萬名電(dian)子(zi)(zi)(zi)(zi)商(shang)務專業(ye)人(ren)(ren)才(cai)(cai),從社會(hui)調查實(shi)踐來看,絕大多(duo)數企業(ye)(多(duo)為中(zhong)(zhong)小企業(ye))已陸(lu)續步入電(dian)子(zi)(zi)(zi)(zi)商(shang)務行列,采用(yong)傳統經(jing)濟(ji)與網(wang)絡經(jing)濟(ji)結合(he)的(de)方式(shi)生產經(jing)營。根據這個現象,可以(yi)(yi)知道(dao)中(zhong)(zhong)小企業(ye)步入電(dian)子(zi)(zi)(zi)(zi)商(shang)務行列急需電(dian)子(zi)(zi)(zi)(zi)商(shang)務人(ren)(ren)才(cai)(cai),所以(yi)(yi)電(dian)子(zi)(zi)(zi)(zi)商(shang)務就業(ye)前景是有希(xi)望的(de),國家政策正(zheng)在大力支持電(dian)子(zi)(zi)(zi)(zi)商(shang)務的(de)發(fa)展,商(shang)務部已經(jing)對電(dian)子(zi)(zi)(zi)(zi)商(shang)務專業(ye)人(ren)(ren)才(cai)(cai)給予極大重(zhong)視。