新(xin)華(hua)(hua)書(shu)(shu)店(dian)(dian)(dian)是(shi)(shi)中(zhong)(zhong)華(hua)(hua)人民共和國(guo)國(guo)有圖書(shu)(shu)發行(xing)企業，隸(li)屬(shu)于中(zhong)(zhong)共中(zhong)(zhong)央宣傳部(bu)，中(zhong)(zhong)國(guo)出(chu)版(ban)集(ji)團(tuan)之下，是(shi)(shi)國(guo)家(jia)(jia)官方的書(shu)(shu)店(dian)(dian)(dian)，也是(shi)(shi)國(guo)家(jia)(jia)刊物宣傳與(yu)發售處(chu)之一，新(xin)華(hua)(hua)書(shu)(shu)店(dian)(dian)(dian)總(zong)(zong)店(dian)(dian)(dian)不同時期曾直屬(shu)于中(zhong)(zhong)央黨報委(wei)員(yuan)會、中(zhong)(zhong)央出(chu)版(ban)委(wei)員(yuan)會、中(zhong)(zhong)央出(chu)版(ban)局、中(zhong)(zhong)央宣傳部(bu)、國(guo)家(jia)(jia)出(chu)版(ban)總(zong)(zong)署(shu)(shu)、文(wen)化部(bu)、國(guo)家(jia)(jia)出(chu)版(ban)局、國(guo)家(jia)(jia)新(xin)聞出(chu)版(ban)總(zong)(zong)署(shu)(shu)等領導機關。2002年4月，按照(zhao)中(zhong)(zhong)央文(wen)化體制(zhi)改革戰略部(bu)署(shu)(shu)，新(xin)華(hua)(hua)書(shu)(shu)店(dian)(dian)(dian)總(zong)(zong)店(dian)(dian)(dian)成為組建中(zhong)(zhong)國(guo)出(chu)版(ban)集(ji)團(tuan)的十二家(jia)(jia)重要成員(yuan)單位(wei)之一。其發行(xing)網點遍及全國(guo)城(cheng)鎮，其管理(li)機構為新(xin)華(hua)(hua)書(shu)(shu)店(dian)(dian)(dian)總(zong)(zong)店(dian)(dian)(dian)。

新華書店總店是中央一級圖書、音像出版物大型批發企業，隸屬中國出版集團。新華書(shu)店(dian)總店(dian)具有豐富的書(shu)業(ye)營銷運作經驗，在長(chang)期(qi)發(fa)展中，構(gou)筑了全(quan)(quan)國性的購銷網(wang)(wang)絡、倉儲運輸網(wang)(wang)絡和資(zi)金結(jie)算(suan)網(wang)(wang)絡，具備集約化、規(gui)模(mo)化經營條件。為(wei)適應圖(tu)書(shu)市場日益發(fa)展的需要，在圖(tu)書(shu)發(fa)行業(ye)務中加大高新科技手段(duan)的利用，正在建設(she)全(quan)(quan)國出(chu)版(ban)物信息網(wang)(wang)絡系統和企業(ye)管理系統。企業(ye)(ye)機(ji)構健全(quan)，實力雄厚，擁有固定資產逾3億(yi)元，營(ying)業(ye)(ye)面積及(ji)(ji)倉儲場地(di)近8萬平(ping)方米，承擔向全(quan)國5000余家(jia)各級(ji)新華書(shu)店及(ji)(ji)社(she)會書(shu)店辦理中央一級(ji)、北京地(di)區及(ji)(ji)全(quan)國各地(di)500多家(jia)出版社(she)的(de)出版物(wu)進發貨(huo)業(ye)(ye)務。

新(xin)(xin)(xin)華書(shu)(shu)(shu)店(dian)網(wang)上(shang)商(shang)(shang)城隸屬(shu)于新(xin)(xin)(xin)華互聯(lian)(lian)電(dian)子(zi)商(shang)(shang)務有限責(ze)任公(gong)司。新(xin)(xin)(xin)華互聯(lian)(lian)電(dian)子(zi)商(shang)(shang)務有限責(ze)任公(gong)司成(cheng)立(li)于2015年10月20日，是由新(xin)(xin)(xin)華書(shu)(shu)(shu)店(dian)總店(dian)聯(lian)(lian)合全國各省市(shi)新(xin)(xin)(xin)華書(shu)(shu)(shu)店(dian)共同出(chu)資，以新(xin)(xin)(xin)華書(shu)(shu)(shu)店(dian)網(wang)上(shang)商(shang)(shang)城的(de)建設和運營為核(he)心(xin)的(de)高新(xin)(xin)(xin)技(ji)(ji)術企(qi)業(ye)。公(gong)司圍繞“立(li)足文(wen)化，服務產業(ye)”的(de)宗旨，建立(li)適應互聯(lian)(lian)網(wang)與移動互聯(lian)(lian)網(wang)時代環境的(de)全品種、優質化的(de)出(chu)版(ban)物發行電(dian)商(shang)(shang)平臺，形成(cheng)線上(shang)營銷(xiao)和線下體驗相結合的(de)出(chu)版(ban)物發行新(xin)(xin)(xin)模(mo)式，努力成(cheng)為具有核(he)心(xin)競爭(zheng)力的(de)現代科技(ji)(ji)文(wen)化企(qi)業(ye)。